The Dealers of the Year awards have already been given by Suzuki GB as their way of acknowledging the businesses’ performance as well as accomplishments. The network of Suzuki dealers in the UK is currently 158 strong.
Before the awarding, assessments were conducted on all showrooms with seven criteria in mind. These criteria include the number of accessories sold, the rate of target sales they have accomplished, return of the sales percentage, percentage of finance penetration, number of parts that were sold, the sales CSI or customer satisfaction index and service CSI.
Suzuki GB’s director of automobile, Dale Wyatt, said that this year they were able to see various outstanding accomplishments all over the network of dealers. He added that they Suzuki will not be where it is currently standing if not for all the people all over the country that devoted their skills and worked hard for the company.
He reached out his congratulation to all the award winners and he believe that they all deserve the trophies that they got. The company expects this year to be a very important one because they are planning to work with their dealers in order to improve the visibility of the brand.
The award for Large Dealer was received by Eastbourne Suzuki which is based in East Sussex, the Medium Dealer award was given to Hale Common Suzuki located in Isle of Wight while the Small Dealer was awarded to Progress Suzuki Milton Keynes located in Buckinghamshire.
The trophy for the Dealer of the Year because of Customer Experience was given to Stoneacre Ackworth located in Pontefract, Yorkshire.
Aside from these single awards, 12 Suzuki dealers in the UK were given the award for their longs-standing commitment with the company. Dealers who have been with the company for a decade are Town & Country Cars in Surrey, Colin Appleyard Cars in Yorkshire, Gwyndaf Evans Motors in North Wales, Leask Motors in Shetland Islands, Jenkins Suzuki in South Wales, W.J King in Kent and Autosales Suzuki Cannock in Staffordshire. Stoneacre Hull in Yorkshire and Belmont Suzuki in Selkirkshire has been with Suzuki for 15 years.