by johncshingleton | May 23, 2021 | Digital Advertising, Reviews, Tips
Nowadays, it is very rare for consumers to make a purchasing decision without consulting reviews online. A positive review about a brand can easily influence a consumer to visit the website. This means that a business in whatever industry can improve its online...
by johncshingleton | May 21, 2021 | Digital Advertising, Reviews, Tips
It can be quite difficult for a small business to solicit reviews personally so that they have to rely on positive word-of-mouth recommendations. However, there is social media and review sites that provide space for customers who want to speak their minds. It is very...
by johncshingleton | Mar 25, 2021 | Digital Advertising, Reviews
Good news for the people who’ve got skills for digital content, e-commerce, or digital content, as LinkedIn predicts these will be the most in-demand for 2021. LinkedIn analysed trends in 15 countries for the latest iteration of their Jobs on the Rise report, noting...
by johncshingleton | Mar 22, 2021 | Digital Advertising, Digital Service, Online Shopping, Reviews
Just in case you forgot; 91% of consumers read online reviews and they trust reviews like recommendations from family and friends. Unlike paid advertisements, reviews can boost search rankings and improve conversions. What do consumers look for in reviews? The most...
by johncshingleton | Feb 6, 2021 | Digital Advertising, Digital Service, Reviews
Traditionally, companies would cut their advertising spend during the recession. However, during the coronavirus pandemic, governments have emerged as the biggest advertising buyers. Governments wanted to promote public health messages. Whenever consumer behaviour...
by johncshingleton | Feb 5, 2021 | Digital Advertising, Digital Service, Reviews
One of the questions that a business owner usually asks is why they need to hire a digital marketing agency. If you are serious about establishing a brand image and getting people to know about your product or services, your best option is a digital marketing agency...
